Packman Bespoke Gifting is proud to present an art idea that aims to make beautiful usable art from scrap. Our aim is to produce art as a social intervention, to inspire awe and joy, to educate, and to alter the attitudes of viewers, ultimately creating the meaningful and long-lasting identity of the word SCRAP. We intend to turning unused metal scrap into a creative piece of art and thereby contributing to the Green Movement taking place in different spheres of life.

Recycling is one of the best ways to have a positive impact on the world in which we live. It is vital for our natural environmental health. We must act fast as the amount of waste we create is increasing all the time. Converting scrap into valuable art pieces is an innovative way to show our concern for the environment and thus encouraging the masses to reuse, reduce and recycle for a better future.

With waste disposal posing a serious environmental challenge in India, it is expected such an initiative will also encourage citizens to take concrete actions to ease the situation.

Art is the most powerful tool of visual communication. It has the power to hit viewers’ subconscious minds without hurting their egos. Effective use of sublime messages and semiotics can help convey the message to the subconscious mind without disturbing the conscious mind in the desired manner.